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Great Marketing Strategies – Successful Campaigns

Choosing the promotional activity and develop an overall killer marketing campaign is a challenge for every entrepreneur, small business or local business establishments. While in-general the bottom-line appears to be same for each marketing campaign but in terms of picking the medium and modes, each business is unique with its own preferences. Biggest challenge business owners face is in terms […]

Reinventing Business Innovations – AspKom Eixil

A business is only as successful as it is marketed. Strategic positioning of your brand, affording it the right visibility through the right medium, and reaching out to the right audience and in the most diffusive way possible is the key to success of any local business establishment or a start up. It is therefore imperative to choose the ideal […]

What Branding Mean to Several Indian Entrepreneurs, Startups and Companies?

Branding is a Perception of your Target Audience, Clients and Prospective Customers towards your Company, Product or Service, Quality Statements, Vision, Commitments and several other attributes. Entrepreneurs, Startup and Companies usually outsource Branding, Marketing, Promotions and Advertising to different teams, groups or vendors, wherein their is no common connect or link so each part speaks the different story and theme, finally […]

Expat Interviews – Ashu Gaur in Expat Finder

Expat Finder has had the chance to talk to Mr. Ashu Gaur, 36, an Indian Branding, Marketing and Business Consultant, who travels frequently to serve its clients internationally. He has been providing advisory services to start-ups and multinationals on matters such as business expansion or diversification. As his clients expect him to understand the business environment, Mr. Gaur often has […]

Social Media Marketing – Trends | Statistics | Forecast | Strategies

Social Media is making a great impact in Marketing Strategies by Brands and Companies. It actually acts as an interactive platform between Brands and Customers. While interacting with Customers via Social Media, still the biggest challenge and strategic part is the choice of Network and Type of Engagement with the Customers. Not every industry vertical and its Target Market follows […]

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