Six Principles of Great Content Brands

Source: Doug Kessler January 28, 2013 You’ve probably noticed that there’s an awful lot more content out there this year than there was last year. Project similar growth in the next year or two, and you’re looking at an Atlantic-and-a-half of new content, all begging for you customers’ attention. On the one hand, it’s a good sign: It shows that marketers […]