Big Basket: After collecting revenues of $33m last year — when it was present in just five cities — it is projecting income of $126m in the financial year to March 2016 and $295m the following year. Local Baniya, which started operations in Mumbai three years ago, operates in five cities, as does Zopnow, based in Bangalore. Investors such as Sequoia […]
Social Media is making a great impact in Marketing Strategies by Brands and Companies. It actually acts as an interactive platform between Brands and Customers. While interacting with Customers via Social Media, still the biggest challenge and strategic part is the choice of Network and Type of Engagement with the Customers. Not every industry vertical and its Target Market follows […]
Once upon a time, there was no Facebook, LinkedIn, Twitter or Google Plus – That was almost a decade back. But now our lives revolve around a Stream of Status Updates, Tweets, Wall Feeds and Filtered Photos. We all have seen that the Power and Potential of Social Media which is Exponential in its growth till date. Fast Forward to […]
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Consumer Durables is one of the fastest growing industry segments in India. Urban markets account for the major share (65 per cent) of total revenues in the consumer durables sector in India. Demand of Electronics Goods in the Indian market is projected to rise to US $125 Billion in next 2-3 years and US $ 400 Billion by 2020. The Segment […]
